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Study reveals most searched for cybersecurity terms

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A Google Trends data study from 2004 to 2019 has revealed the top search terms for those interested in cybersecurity. Among the finds were the top names of those in the cybersecurity business, as well as companies which were most likely to be used in phishing attacks. Apple ranked as number one for the most often used company name in scam emails, along with PayPal, HMRC, Amazon and Natwest. Equifax has the poorest reputation based on search results, thanks to a data breach in 2017 which led to 150 million people’s data being exposed.